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Knowing or unknowingly, many of us are active participants in Google Adsense, except
that we are not making money from it. Google Adsense is attracting a lot of
attentions among internet marketers because many have profited hugely from Google
Adsense. We shall now discuss how we can make good money from Google Adsense.
Yes, it is true that
Google Adsense let you earn good money
from relevant ads on your website.
Google Adsense is so cleverly crafted by the internet giant Google that they have
made it very simple to make money from Google Adsense.
Google AdSense matches ads to your site's content. Google Adsense achieves it by
automatically crawling the content of your pages and determine which ads will be of
interests to your readers. From among those relevant ads Google Adsense select
those ads with highest earnings and place the ads in your sites.
You also do have the option of placing text or image ads.
You can also use AdSense for search which allows you, the website publishers, to
provide Google web and site search to your visitors, and to earn money by displaying
Google ads on the search results pages.
Google Adsense also provides AdSense for mobile content if you have a mobile
website. AdSense can help you earn money from your content with a simple,
integrated solution.
In order that the appearnace of the ads match the look and feel of your site, AdSense
provides you the options to customize the appearnace of the ads, the style of your
AdSense for search box and search results page.
Because Google has a very extensive AdWords advertiser base, Google have ads for
just about all categories of businesses and for practically all types of content, no
matter how specialized.
Since Google technology matches the most relevant and highest performing AdWords
ads to your website and provides the ads, you don't have to worry about maintaining
advertiser relationships. So, Google Adsense further makes thing very easy for you.
As you can see, Google Adsense offers you an opportunity to make money form your
web sites. The question you may ask is how much money you can expect to make
from Google Adsense. Probably not very much if you do not know how to do it
effectively. On the other hand, if you follow good rules and strategies, it is likely that
you can make reasonably good money, say four thousand dollars every month. Yes,
many people have achieved that type of income. There are people who are making
tens of thousands of dollars or more every month. You can be one of them. The
catch is, there is free lunch you - you need to learn and do.
In order to help you to be on your way to making good money from Google Adsense,
I will next how you how you can drive more traffic to your sites by applying search
engine optimization.
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You’ve probably heard of SEO, since it’s very hot right now. It stands for Search
Engine Optimization. SEO is the process of increasing the amount of visitors to a site
by designing the site content so that the site ranks high in the search results of a
search engine.
The higher a Web site ranks in the results of a search, the greater the chance that a
user will visit that site. Let’s face it, most people are lazy. They’re not going to spend
time clicking and scanning tons of pages of search results. Therefore, where a site
ranks in a web search is absolutely critical for directing more traffic toward the site.
SEO helps to make sure that a site is accessible to a search engine and improves the
chances that the site will be found by the search engine.
To understand how this works, you need to know a little bit about how search engines
work. Typically, a search engine sends out a spider to fetch as many documents as it
can. Then another program, called an indexer, reads these documents and makes an
index based on the words each document contains. Each search engine uses a unique
proprietary algorithm to create indexes so that hopefully only meaningful results are
returned for each query.
These indexers compute the keyword density.
Keyword density refers to the how often a certain word appears in a given document.
It’s given as a percentage. Let’s say you have a site about running shoes. A keyword
density of 7% on “running” on that web page means that out of 1000 words, 70 of
them are “running.”
Unfortunately, the quick-buck con artists have figured this out, and they will put up a
site that has a front page that is totally littered with keywords. To give you an idea, a
normal key word density for the main key words is about 3 to 7%. What these people
will do is have something insane like a 25% keyword density on their front page. Then
that page ranks #1 in search engine results when users search for that word. Once
the user is on the entry page, they’re likely to enter the site.
Pornographers do this by putting up sites that have content like:
Sex, sex, sex. Sex is here. You want sex. We have sex. Pix of sex, lots of sex.
Search engines used to use meta-tags to search for web sites. This was nice, since
the meta-tag was a hidden area of your page where you could put all the relevant
keywords and not have to worry about making your content sound awkward by
overusing certain words.
Things to Consider
There are many things to consider when you go to put keywords in the text of your
pages. Most search engines index the full text of each page, so you should put your
keywords throughout your text. However, each search engine uses different ranking
algorithms. And that’s the really hard part--difficult though it may be, you need to
keep all of them in mind.
General rules
Your main page should be full of keywords because that page has a higher chance of
being indexed than other pages. And for some search engines, it will be the only page
that is indexed.
Some engines will rank your page highly if it has at least 100 words on it, so consider
that your minimum. Directories include pages based on the quality of their content, so
make sure your pages aren’t just lists of keywords. If you do that, you risk not
getting in the big directories AND you will irritate readers—they won’t come back.
Important design concepts
When you create your pages’ content, pay attention to:
• Keyword prominence
• Proximity
• Density
• Frequency
The thing about keyword prominence is that the best place to place keywords in your
text is at the top of each page, preferably the main page. The closer your keywords
appear to the start of the page or the start of a sentence, the better. You’ll frequently
see “keyword prominence” used to describe search engines’ algorithms. Be aware that
some engines also say the bottom of the page should contain keywords as well. The
It gets more complicated. Search engines view pages differently than people do. Here’s
an example:
Chrome. We’re all about chrome. Chrome bumpers, chrome trinkets, we love chrome.
Now, you may think you did pretty good by putting your keyword, which was
obviously “chrome”, at the top of your page. A search engine, however, sees your
page this way:
Home About Us Marketing Contact Chrome We’re all about chrome Chrome bumpers
chrome trinkets we love chrome
Now your keyword placement doesn’t look nearly as good as it did before, does it? So
the moral of the story is: try to put keyword-rich text at the very top of your page. If
you put images at the top of your page, make sure to include ALT tags so the search
engine ignores them.
Now, about keyword proximity. Some engines, such as Google, use keyword proximity
as part of their ranking formulas. So what’s it mean? Keyword proximity refers to how
close keywords are to each other. You want to put your keywords as close together
as possible and make sure your sentences are clear.
Here’s an example:
Meow Mix sells the very best cat food as far as taste tests of actual cats are
concerned.
versus
Meow Mix scored number one in taste tests to see what kind of food is really preferred
by the typical cat.
The two keywords are "cat" and "food." If a user searches for "cat food," the first
sentence will rank higher because its keywords are closer to each other. Why do
search engines do this? Because if you’re searching for “running shoes”, a page that
contains “running shoes” is probably relevant, but a page that contains, “I was
running late for work and forgot to put on my good shoes,” probably is not.
Why is keyword density important? Because, as I said earlier, it measures how often
that particular word comes up. Keyword density is also known as keyword weight. The
higher the percentage of keywords in relationship to other text, the higher your page
will rank—to point. Many search engines, Google included, have gotten wise to the fact
that extremely high keyword densities are probably contrived.
Here’s an example of how keyword density it measured. Let’s assume the keyword
phrase is "cat food."
Cat food is our only business.
Since "is", "our," and other stop words are usually not counted, there are three
"words" in the sentence: "puppy food," (which the search engine counts as one word,
since that’s what it’s searching for), "only," and "business." "Cat food" composes 1/3
of the sentence, or 33%.
Realistically, keyword density is almost never this high, nor should it be or your copy
will sound very contrived. The recommended density is 3-7%. This means that your
keyword should repeat 3-7 times for every 100 words.
Sure, that may not sound hard, but believe me--having 10 keywords and trying to
repeat each one 3-7 times per 100 words of text is practically impossible. Instead of
trying to do that (and having copy that sounds really weird), pick two or three of your
most important keywords and try to use them 3-7 times for every 100 words.
So what about keyword frequency? Keyword frequency is a measure of the number of
times keywords occur within a page’s text. It’s kind of related to the concept of
keyword density. The thinking is that search engines want to see a word used more
than once to make sure it’s something you’re really talking about. The best number
of times to repeat a key word is 3-7 times.
Don’t get overly clever and try to use tiny or invisible text to put keywords at the
beginning of your pages. Search engines look for this, and when they find it they call it
spam and they’ll probably reject your site for it.
So, in a nutshell, you want to:
• Include at least 100 words in page text
• Use keywords at the beginning of the page
• Place keywords close to each other
• Repeat keywords 3-7 times for every 100 words
Likes and dislikes of Googlebots
What’s a Googlebot? It’s one of the little web-searching spiders (automated) that I
talked about in the last section. And these spiders have definite preferences, so you
want to make sure your content is good spider food.
Spiders like:
- Neat code—less lines of code than lines of text (or more lines of text than lines of
codes.)
- Normal keyword densities of 3-7%.
- Lots of backlinks on pages that link back to your home page. (Top sites have an
average of 300 backlinks.)
- Original content not found anywhere else.
- Quick downloads of sites, which means not a lot of dynamic URLS to other sites.
- Site maps.
- ALT Tabs for images.
- Link partners who are contextually relevant to your page (i.e., if your page is
about buying real estate, links might about be how to get loans, how to
prospect for deals, how to start a corporation…but not about pet gerbils, latest
fashions, or cell phones.)
- New content every time the spider comes to check up on your site.
Spiders do not like:
- More lines of code than text.
- Nested tables.
- Super-high keyword densities, which they call “keyword stuffing”.
- “Doorway pages” that act as a portal and which just happen to have super-high
keyword densities.
- Too many backlinks to your home page from within your domain.
- Duplicate content from another site—regardless of who stole what from whom.
- Lots of dynamic URLs that cause a site to take forever to download.
- Repeating the exact same words in your linking text, which the spider will
interpret as automated link swapping. (Interestingly, it’s fine for the spiders to
be fully automated, but they hate it when we do that!)
- Stale content that never changes.
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Wow, you have learnt how to drive more tradffics to your sites.
You have now realized that you are a step closer to getting a $4000.00 check
From Google in your mail box every single month!
Yes, you can create a massive income with the Google Adsense Program, starting now!
Many website owners have built a fortune at breakneck speed using this plan, and you
have just read about the most difficult part of what you have to do - creating content-
rich sites. The rest of the steps are much easiler to perform and you need to learn
them.
This ebook shows YOU exactly how you can do it, too -- even if you have NO
EXPERIENCE with e-commerce or online advertising!
What could YOU do with $4,000 in extra money coming in like clockwork each and
every month from using our system? Would you…
- Pay off that credit card balance that’s been hanging over your head?
- Buy that new sports car you’ve been wanting? You know the one!
- Upgrade the kitchen in your house, or buy a new whole new home?
- Finally take a real vacation—not just to a nearby city, but to the Caribbean?
- Get rid of your student loans?
- Help your mom, dad, siblings, or friends out financially?
- Donate to your favorite charity?
- Maybe even quit that job you hate and never have to sit in a cubicle again?!
Totally Amazing But True:
Google Will Send You Checks In The Mail Just For Using Their Adsense Program!
You Can Create Killer Content That Draws Thousands Of Hits A Day To Your Site
Using Simple Tools!
Users Click On The Ads, You Get Checks—It’s That Easy!
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Order today and start the process of making money from
Google Adsense!
You get full resell rights to this book when you order.
That is not all. I will give you the following eBooks as bonuses. These
other eBooks will help to enable you to have many other streams of
passive income from the internet.
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Bonus Books
Blog Biz for Beginners
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Auction Strategies
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Internet Promotion for Beginners
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About Niches
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eBartering Tactics
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B2B Revealed
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Free Publicity
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Webvertising
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eBook Farming
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All About Hits
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7 Secrets to Unlimited Traffics
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Insider's Guide to Selling Books on Amazon
+
Subscriber Boost
+
Million Dollar Emails
+
Article Marketing Course
+
101 Auction Secrets Revealed
+
10 Steps to Killer Web Copy
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For only $17
You get all these 18 books
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Just click on the link above to get immediate download of Google AdSense Empire
(together with 11 bonus books - absolutely free).
Your purchase through PayPal is fully secure.
Furthermore, there is no risk because you can get your full money back refund
within 8 weeks if you are not satisfied with the purchase.
With this iron-clad guarantee, what have you got to lose?
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8 weeks
Money Back
Guarantee!
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SPECIAL OFFER : $17 for All These 18 Books
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$17
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Brought to you by Jacob Gan, PhD (Michigan)
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